The art of roasting coffee has been around for centuries, with various regions of the world developing their own distinct coffee roasting styles and techniques. The roast style that has become most popular in America is known as the American roast. This style of roast is characterized by a medium to dark colour, with a pronounced smoky flavour and a full body.
The origins of the American roast can be traced back to the early 20th century when the first wave of coffee roasters began to emerge in the United States. At this time, coffee was primarily consumed at home, and most roasters were small, independent businesses. These early roasters were focused on producing a consistent, high-quality product that would appeal to a wide range of consumers.
The American roast style began to take shape in the 1920s, as roasters began experimenting with different roast profiles to produce a more flavorful and aromatic coffee. One of the key factors that contributed to the development of the American roast was the use of more advanced roasting equipment, which allowed for greater control over the roasting process.
The American roast is typically characterized by a medium to dark colour, with a pronounced smoky flavour and a full body. This roast is achieved by roasting the beans for a longer period at a higher temperature, which results in a more developed flavour profile and a fuller body. The beans are also typically roasted until they reach the “second crack,” which is the point at which the beans begin to break apart and release their oils.
One of the key differences between the American roast and other roast styles is the level of roast development. In general, the American roast is considered to be more developed than other styles, such as the light roast or the medium roast. This is due to the longer roasting time and higher temperatures used in the American roast process.
One of the key advantages of the American roast is that it is well-suited to a wide range of brewing methods. Whether you are using a drip coffee maker, a French press, or an espresso machine, the American roast will provide a full-bodied and flavorful coffee that will satisfy you.
In addition to its versatility, the American roast is a popular choice for many coffee drinkers due to its bold and smoky flavor. This style of roast is often described as having a “roasty” or “toasty” flavour, which is created by the Maillard reaction that occurs during the roasting process.
While the American roast is a popular choice for many coffee drinkers, it is important to note that it is not for everyone. Some people may find the bold flavour of the American roast to be too strong or overpowering and may prefer a lighter roast instead.
Overall, the American roast is a classic and widely respected style of roasted coffee that coffee drinkers worldwide have enjoyed for decades. Its bold flavour and full body make it a perfect choice for those who love a strong and flavorful cup of coffee.
Read more coffee terms in our coffee glossary.